Shenandoah Place, an assisted living facility, and Shenandoah Terrace, its adjoining memory care unit, needed a refreshed brand that better reflected the warmth and care they provide to residents and their families.

Working closely with their team, I updated the brand’s color palette and typography to feel more welcoming and modern. The refresh also included redesigned marketing materials that highlight their compassionate approach, helping the brand feel more approachable while still honoring the professionalism and trust at the heart of their care.

MARKETING COLLATERAL + BRAND REFRESH

Shenandoah Place + Terrace